Carin Fredén
Designing a cohesive web design and brand experience for a photagrapher
Overview
Carin Fredén is a Malmö-based photographer and photo editor specializing in high-quality business photography and visual branding. Her website showcases her work and services, helping businesses enhance their visual identity through images.
Project scope
Solo project
Tools used
Wix Studio, Figma & code
Service
Web Design & Branding
Date
October 2024 - December 2024
Challenge
Carin needed a professional and visually striking online presence that effectively showcased her work while maintaining a clean and modern aesthetic. The new site had to strike a balance between functionality and design, ensuring that visitors could easily navigate her website and understand her services. Additionally, the website needed to reflect her personal brand while keeping the focus on the images.
Design process
To achieve a strong visual impact, I used a minimalist layout that placed her photography at the center of attention. The design incorporates ample white space, carefully selected typography, and a structured navigation system to ensure a seamless user experience. I also optimized the website for performance and responsiveness, making sure it looks great on all devices.
Final result
The final website provides Carin with a polished and professional online presence that enhances brand identity. The clean, image-focused design ensures that her photography stands out while keeping the site intuitive and user-friendly. With a well-structured portfolio and clear navigation, potential clients can easily explore her work and get in touch.
Challenge
Carin needed a professional and visually striking online presence that effectively showcased her work while maintaining a clean and modern aesthetic. The new site had to strike a balance between functionality and design, ensuring that visitors could easily navigate her website and understand her services. Additionally, the website needed to reflect her personal brand while keeping the focus on the images.
Design process
To achieve a strong visual impact, I used a minimalist layout that placed her photography at the center of attention. The design incorporates ample white space, carefully selected typography, and a structured navigation system to ensure a seamless user experience. I also optimized the website for performance and responsiveness, making sure it looks great on all devices.
Final result
The final website provides Carin with a polished and professional online presence that enhances her brand identity. The clean, image-focused design ensures that her photography stands out while keeping the site intuitive and user-friendly. With a well-structured portfolio and clear navigation, potential clients can easily explore her work and get in touch.
More projects
Web Design
Karlsson bil
Karlsson Bil is a car dealership based in Varberg, specializing in buying, selling, and restoring vehicles, including the exclusive Lignon Scandinavia line of handcrafted Land Rover Defenders. I worked on designing a website that blends the heritage of the classic Defender with a modern, sleek aesthetic. The focus was on creating a smooth, intuitive browsing experience, making it easy for users to explore the inventory, learn about bespoke restorations, and navigate the buying and selling process with confidence.
Tools used
Wix Studio & Custom code
Web Design
Tek-ture
Tek-ture is a cutting-edge architectural firm with a focus on modern and sustainable design. For this project, I recreated their website from scratch, ensuring it maintained the original futuristic feel and functionality.
Tools used
Wix Studio
UX & User testing
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Asekio
Asekio is a Skåne-based tech startup with a vision to create a no-code AI website builder that can generate fully customizable websites in just 29 seconds. Users input prompts, and Asekio handles the layout, text, and images.
Tools used
Figma, Figjam & Asekio
Copy & Web Design
Campus Webbyrå
Campus Webbyrå, a digital agency for small and medium-sized businesses, needed a website redesign to better showcase their services and enhance user engagement. The goal was to create a user-friendly, visually appealing website that effectively communicates their unique position as an agency created by students.
Tools used
Wix Studio
Trusted Voices
I reached out for help with a new website, and Hampus guided me through the entire process in a very thorough way. From the start, I felt confident in his approach, especially how he combined my ideas with his own to achieve the best possible result. I’m incredibly happy with my new website and how Hampus handled everything. I can highly recommend him.
Anton Karlsson
Founder Karlsson bil
Hampus brings creativity and dedication to every project. He tackles each task with enthusiasm, and he has a sharp eye for detail. His problem solving skills and collaborative nature make him a valuable team member.
Karsten Deppert
Co-Founder Mindpark
Hampus was my UX Upskill student in the Field Work & Experimentation modules at Hyper Island, and we met online weekly for three months. He was a brilliant class rep, super proactive, organised, and always full of humour.
I'd trust him with any task, as he requires minimal support, and I look forward to following his UX career.
Julia Bouverat
Industry Leader Hyper Island
I love the layout of the site you've created! You have some really cool transitions I haven't seen before.
Stephen
Wix Support
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